Click on one of the team members for further information.
Ray has a passion for analytics and innovation, combined with a strong belief in client service. He launched RPM in December 2015, after spending fourteen years at ACGMedia.
Ray has been in the print media world for over 20 years, having worked in virtually all positions in the industry. RPM’s MediaMaximizer® and MarketMaximizer® systems are considered the best in the industry – and to understand why, look no further than Ray, who drew from extensive media buying and analysis experience to develop these proprietary web applications. “I love to solve problems and to improve things, and I love to help other people,” he says. Layering vendor and customer data with insight, he knows, helps RPM identify the best media solutions for clients. Ray also brings this attentive eye to detail – attributed, perhaps, to the Eagle Scout he is – to the company’s IT functions. He previously worked for nine years at Market Place Print, another highly innovative print media advertising agency.
Karli believes that a good life and business come down to two words: reputation and relationships.
A 20 year industry veteran, Karli honed her talent for client service as an account executive for newspaper group Hollinger International in Canada. When she transferred to the US as the National Account Executive, Western Region for the Chicago Sun-Times, many of her clients came with her, speaking to her strong reputation for customer service. And when it comes to relationships, she operates her business with the guidepost of “Analyze and remain attentive to clients’ advertising needs – and always do what is in their best interest. It is all about trust.”
Karli co-founded RPM in December 2015, after working at ACGMedia for four years. While her focus has shifted to heading operations and setting strategy for continued evolution in the evolving print marketing world, her philosophy on client partnership remains the same. “The media and retail landscapes have become more dynamic than ever. This requires an agency that is nimble, highly flexible, and first and foremost, client centric. Whatever it takes. This is our daily focus at RPM.”
Print media has been a driving force for retail sales for the past 30 years. He has brought his industry insight and skills to RPM to provide the guidance helping to take the company to the next level.
Trusting instinct and experience that retailers need external resources to achieve cost-effective advertising, industry best practice and marketing results, Chris founded American Communications Group (ACGMedia) with one client and one employee. "I saw that need and thought, the best way to fill it is to create an agency that’s full disclosure and relies heavily on mutual trust between the client and the agency," Chris says.
Retail companies immediately saw the value his venture brought to their business- and, since then, more than 100 leading retailers such as JC Penney, Michaels, Safeway, and Family Dollar have aligned behind ACGMedia’s expertise, sophisticated analytics and good people to achieve the best media programs possible.
Chris possesses unmatched insights, industry knowledge and strong relationships, strengthened over two decades of work for national and regional retail chains. Before starting his own company, Chris was the Vice President of Marketing for Cole Webber Associates, one of the first U.S. retail print placement agencies.
Chris is often asked to speak and consult on media trends, including the roles of print and digital media. As a client advocate, Chris remains thrilled to see their successes “tied to something the ACGMedia team did to improve their program."
Chris is the 'Zip Code King'. After buying print media for over 20 years, there was a time when Chris knew the zip codes for over 2,000 towns. People would often ask him for a zip code so they could mail their Christmas cards. Too bad he never got on “Jeopardy".
Jason has spent his entire 30 year career in the print media industry. The son of a 40 year newspaper veteran, Jason brings a unique perspective and focused energy to his clients. He has served the media side- holding executive positions at Copley Newspapers and then Valassis. He has served on the agency side holding executive positions at ACGMedia where he served over 60 high profile retail accounts over his 15 years of service. Closing the loop, Jason most recently served as the Media Director for a large tool retail chain where he managed a $100M+ media budget and worked side-by-side with the Corporate C-Suite in developing marketing strategies. He has worked from every perspective in the spectrum and brings this thought leadership to RPM clients where his teams regularly reduce costs and drive performance. If your program lacks perspective and thought leadership, then a call to Jason might just be what the doctor ordered.